C. Crane started in 1983 selling AM antennas. After starting to gain momentum selling mostly antennas and radio accessories, we received our first real technological challenge when customers started asking for recommendations on the best radio. It was easy to select the Sangean 803A as the first radio we offered to our customers. Tuning was precise and voice audio was sharper and more legible than most other radios on the market. With the Select-A-Tenna that we sold, it turned into one of the best radios made for reception. It was a little complex to use as a regular daily radio, but it met many customer’s needs. We also carried the GE Super Radio which was much easier to use but lacked some of the functionality customers wanted and supply was erratic. It seemed that there wasn’t a good blend of features, performance, and ease of use.