Celebrated February 13th just in time for Valentine’s Day World Radio Day! The theme this year is “Radio is You”.
This couldn’t sum up our founder’s belief about radio any better. Radio is you! Bob and Sue Crane, founders of C. Crane, continue to be avid radio listeners. The main reason they love to listen is because radio can be a very personal medium. Even though it reaches the widest audience of any medium in the world, there is an individual connection to it that is unavailable elsewhere.
This synopsis from UNESCO in regard to their theme this year for World Radio Day really says it all:
Radio is still the most dynamic, reactive and engaging medium there is, adapting to 21st century changes and offering new ways to interact and participate. Where social media and audience fragmentation can put us in media bubbles of like-minded people, radio is uniquely positioned to bring communities together and foster positive dialogue for change. By listening to its audiences and responding to their needs, radio provides the diversity of views and voices needed to address the challenges we all face. Radio informs us and transforms us, through entertainment, information and audience participation. Having a radio means you are never alone – you always have a friend in radio.
C. Crane is proud to be a friend to many in radio from customers to stations to hosts and shows! We hope you celebrate World Radio Day, and if not, don’t worry about it – it’s never too late to celebrate radio (we do it here every day!).
Tell us how radio is personal to you in the comments section and be entered to win the CC Pocket Radio! Please one entry per person. Drawing will be held 3/10/2017.