Words From Jessica

Jessica Crotty, CEO of C. Crane, stands at the bank of the Eel River, located in Fortuna, Humboldt County.

Our area up here in Northern California is often referred to as “Behind the Redwood Curtain.” Reception-wise, that curtain is tough to get through. This challenge of getting reception is what gave birth to C. Crane’s radio division. When the Cranes (founders of C. Crane) moved up from the Bay Area, they couldn’t get their favorite station, KGO. They found an antenna that helped them receive the signal and started selling it from their home.

C. Crane was born solving reception problems. We still help people pull back the curtain and let the signal in. Whether it’s AM, FM, shortwave, internet radio, or long-distance WiFi, we work to get the signal where you need it. With fewer local stations and more interference than ever, we’ve seen more interest in internet radio. That connection to radio, no matter how it’s delivered, is what keeps us close to the people who make it happen.

This past year, I was fortunate to be on calls with station owners, hosts, and station managers, and even visit a few stations. One phrase I kept hearing was “Last man standing.” It spoke to me about holding on and keeping the signal alive when others fade away. We understand that feeling. We’re one of the few American-owned radio companies still around, and we’re proud to join many of these stations in promoting “Every Home Needs a Radio,” so you’ll have one when you need it most.

Thank you for continuing to support us in all the ways that you do. The work never stops, and neither do our efforts to improve. Every product is built to solve real problems and backed by service you can count on long after the sale. We believe people deserve to be treated the way we’d want to be treated, and that will never change.

-Jessica Crotty, CEO C. Crane

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